The basics of Internet Marketing are SEO, Social Media Marketing, Email Marketing, Link Building, Blog Writing and more. But we tend to ignore Video Marketing, Youtube! It’s one of the most effective ways that will give a profound impact on your brand’s visibility to be easily noticeable.
Many marketers just overlook it because it seems complicated and expensive compared to just writing a blog or post on social media. You will need a good camera, great lighting, a good microphone, video editor and of course some editing skills to get started! However, it’s better to start of basic with just your smart phone, than not start at all!
So why is Video Creation is important?
It will surely prove that you are an expert in that particular field. A Guru that is trusted to invest in. And more importantly is that you can provide a sound reason to your audience to do something. Your potential buyers will feel naturally engaged and will be interested from a marketing perspective.
You can use your video as a part of your marketing campaign or adding it to your sales page. Trust me, it will help grow your sales faster, especially nowadays, people don’t want to invest too much time to read an entire sales page. People have short attention spans and you have to grab their attention and get your point across quickly.
Your video will immediately grab attention and increase conversions!
You can also create a Youtube Channel to reach a big audience. While marketing for your brand it can be highly profitable on its own as well. Did you know that a video getting 100,000 views a month can easily earn you in the region of $200+ per month! Multiply that times several videos and you have yourself a full time gig on Youtube. Therefore, it is more than worth the investment in terms of what you’ll get back out of it!
Get to making those videos!